September 08, 2010
Services

Explore the range of solutions available through Adjunct.  Use the links below to get detailed information, brochures and other information about our services.
 


+ Marketing

Breaking through the noise is difficult in today’s market. Experience and industry connections make the difference in results. Adjunct marketing services range from market strategy to key implementation activities. We specialize in messaging, product line direction, industry analyst relations and program management. Adjunct can handle strategy or execution in all areas of marketing. This includes: inbound and outbound, research, communications,  analyst relations, public relations, lead generation, product management, product marketing, competitive analysis, positioning and customer segmentation.
 
Business Development
Adjunct’s business development services span sales force training, channel program development, e-business services, negotiation leadership or advice, partner and alliance recruitment, customer relationship management and prioritization of sales development activities.
 
Sales Skills
Adjunct assists with a range of proven sales performance improvement workshops.    Drawing upon the Boyen Group’s™ years of experience in dramatically improving sales skill Adjunct can help you make the average sales rep perform at the level of your number #2 sales leader.  Each training is customized to your organization.   Your own hidden best practices are discovered and combined with our practical process to create a winning team for your unique situation.
 
Strategic Reviews
 Adjunct facilitates comprehensive strategy reviews.  These provide a time a process for opportunity reassessment and selection.  Business models are developed or refined. The vision and mission can get an overhaul  with systematic reviews of plans and programs, sales structure and channel strategies.  Taking a step back to see if the pieces fit together allows for faster growth and profits.

Competitive Analysis
Adjunct conducts comprehensive competitive analysis.  This assists the development of defensive and offensive strategies as well as for new product planning.  In addition, Adjunct can benchmark competition and industry performance to ensure the establishment of appropriate business goals.
 
Channel Services
 
Building partnerships and creating effective flow through programs can mean the difference between success and failure.  Adjunct's channel experts and executives create strategies and tactics that work.   This is backed up with the process knowledge to ensure clean execution.
 
Channel Services Brochure

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